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How Can I Improve My Website? (Part Three: Intuition Must Lead The Way)

Welcome back to Part Three of “How Can I Improve My Website”. In the first installment I shared how crucial the visual layout of your website is when displayed on a potential homebuyer’s monitor. Last...

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How Can I Improve My Website? (Part Four: Don’t Be Eliminated By Cheap...

Here we are at Part Four, and I must admit, this tip alone can really make or break your website! If you’re just joining us you may want to check out the previous installments of the series—a quick...

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A Very Special Free Invitation

My tip this week is a bit different! I hear regularly that many of you enjoy reading our very brief tips. This week I want to invite you to attend a limited seating, one-hour presentation highlighting...

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What Makes Up Your Brand? 5 Quick Tips

We’ve been specializing in homebuilder marketing for quite some time and know just how to ensure our homebuilding clients get the best exposure for their new homes. That being said, we always spend...

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How Can I Improve My Website? (Part Five: Capture Those Leads!)

Hello again and welcome back to our detailed series “How Can I Improve My Website?”—A handy seven-step approach to ensuring your online home is ready to convert passive lookers into excited clients....

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How Can I Improve My Website? (Part Six: Words Do Count)

Thank you for returning to our continuing series “How Can I Improve My Website?”—an easy primer of practical tips you can immediately implement in order to get the most from your online home. Topics...

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How Can I Improve My Website? (Part Seven: Give Your Visitors What They Want)

We’ve made it to the final entry in the series, and, if you incorporate our first strategy through what I’m about to present below, you’ll be on your way to getting the most from your homebuilding...

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Tuesday Tip 8/21/18 – It’s Important to Set-up Goals in Google Analytics.

https://power-marketing.com/wp-content/uploads/2018/08/Google-Analytics-Goals.mp4 Goals are one of the most underutilized components in Google Analytics. Goals are the actions on your website that...

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Different is Better than Better

The post Different is Better than Better appeared first on Power Marketing.

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Do you know the 5 Principles of Influence?

The post Do you know the 5 Principles of Influence? appeared first on Power Marketing.

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Look what we can do for you!

Find out how you can get more traffic, more leads, and more sales by contacting us today! The post Look what we can do for you! appeared first on Power Marketing.

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Being different is better than being better!

The post Being different is better than being better! appeared first on Power Marketing.

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Home Builder SEO – Leads, Leads and More Leads!

The post Home Builder SEO – Leads, Leads and More Leads! appeared first on Power Marketing.

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Sneaky homebuyers!

The post Sneaky homebuyers! appeared first on Power Marketing.

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Your Homebuyer’s Brain on Marketing: Getting Inside Their Head

No matter what your building company does, advertising remains an instantly-forgettable blip in the day-to-day life of your homebuyers! You’ve ignored more advertising today than you even realize...

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As a builder, give something to get something!

The authority principle of reciprocity is simple. In new home marketing it is as simple as offering a white paper or ebook of value to the customer – not of value to you. This isn’t your brochure. This...

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13 Marketing Sins You Want to Avoid!

Are you sitting down? I’m about to share with you an industry statistic that, as a new home builder, you absolutely have to acknowledge. No more pretending it doesn’t apply to you. Forget about...

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Blog Regularly

So how important can a few hundred words a month on a blog actually be for my company. Well, depending on your goals, the actual result and benefit will be different. But there is absolutely some...

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Interactive Floor Plans and Emotional Motivators

“Go ahead, underestimate me. You won’t be the first… you won’t be the last… but you will be wrong.” -Interactive Floor Plans First, let me say, if you are a production or semi-custom home builder and...

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How to Create a Photo Gallery for Your Home Builder Website

Custom homes are expensive, and potential customers want to know that they’re going to get their money’s worth. For this reason, a key aspect of successful home builder websites is photo galleries....

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